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学生对 加州大学戴维斯分校 提供的 Annual Campaigns: Building a Case for Support 的评价和反馈

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课程概述

In this comprehensive overview of annual giving programs, you’ll gain an introduction to the basic terminology and concepts of annual giving as well as the various solicitation channels and donor types. Learn how to write a direct mail appeal, craft an impactful email appeal, and develop a script for phone solicitation. You’ll learn how to build a leadership annual giving portfolio and maximize the impact of memberships and events in annual campaigns. You’ll complete the course with the knowledge and skills to build and implement a multi-channel solicitation strategy that achieves the goals of an annual campaign....

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1 - Annual Campaigns: Building a Case for Support 的 14 个评论(共 14 个)

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