本课程是 Sales Training for High Performing Teams 专项课程专项课程的一部分

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498 个评分

Kyle Jepson

21,272 人已注册

提供方

Sales Training for High Performing Teams 专项课程HubSpot Academy

课程信息

24,980 次近期查看

Whether you're thinking about a career in sales, just getting started at your new sales job, or managing entry level sales people, this course will provide you a valuable perspective on your sales career. You'll start out the course with an overview of what it takes to be successful in sales. It might surprise you. You'll learn why most people have it all wrong about sales! 
The following five lessons will cover the inbound sales methodology, a framework used by thousands of sales professionals to get started in sales. You'll learn the difference between active and passive buyers, and how to build relationships and earn their attention. You'll learn why understanding the buyer's context is imperative providing them solutions. 

In this course, you'll gain the fundamental knowledge required to be successful in sales. By investing your time in sales training, you're already ahead of the curve.

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第 1 门课程（共 4 门）

Sales Training for High Performing Teams 专项课程

初级

完成时间大约为10 小时

英语（English）

对员工进行热门技能培训能否为您的公司带来益处？

体验 Coursera 企业版

您将获得的技能

Sales Strategy
Sales
Communication
Inbound Sales

可灵活调整截止日期

根据您的日程表重置截止日期。

可分享的证书

完成后获得证书

100% 在线

立即开始，按照自己的计划学习。

第 1 门课程（共 4 门）

Sales Training for High Performing Teams 专项课程

初级

完成时间大约为10 小时

英语（English）

对员工进行热门技能培训能否为您的公司带来益处？

体验 Coursera 企业版

授课教师

授课教师评分

4.67/5 （144 个评分）

Kyle Jepson

Inbound Sales Professor

40,922 个学生

5 门课程

提供方

HubSpot Academy

HubSpot Academy is the worldwide leader in inbound marketing, sales, and customer service/success education. Since 2012, HubSpot Academy has been on a mission to transform the way people and companies grow, offering online training for the digital age: courses, projects, certifications, and software training.

Now, HubSpot Academy's Inbound Certification has become the official badge of the inbound movement, with over 60,000 awarded annually. The online courses developed by Academy’s students and teachers are translated into four languages, and the award-winning certifications are completed by hundreds of people each day all over the world. As HubSpot’s (NYSE: HUBS) official learning resource, HubSpot Academy aims to educate and inspire people everywhere, helping them learn how to market, sell, and grow an inbound business. Learn more at http://academy.hubspot.com/.

了解顶级公司的员工如何掌握热门技能

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授课大纲 - 您将从这门课程中学到什么

内容评分97%（1,451 个评分）

周

周 1

完成时间为 6 小时

Building Your Sales Career

完成时间为 6 小时

11 个视频（总计 72 分钟）, 2 个阅读材料, 3 个测验

11 个视频

Why Should You Consider a Career in Sales3分钟

The Secret to Succeeding in Sales9分钟

Choosing a Sales Job9分钟

When You Land Your First Sales Job1分钟

Why Inbound Sales?7分钟

Adopting an Inbound Sales Strategy9分钟

Why is the Identify Phase Important in Inbound Sales?3分钟

Defining a "Good Fit" Prospect8分钟

Listening for Active Buyers7分钟

Using Social Selling to Identify Active Buyers6分钟

Enriching Leads With Buyer Context2分钟

2 个阅读材料

Welcome!20分钟

Additional Tips to Get a Job in Sales (Optional)1小时

2 个练习

Inbound Sales Fundamentals20分钟

Prioritizing Active Buyers Over Passive Buyers20分钟

周

周 2

完成时间为 4 小时

Selling With a Consultative Mindset

完成时间为 4 小时

14 个视频（总计 89 分钟）

14 个视频

Why Do You Need to Personalize Your Outreach?2分钟

Connecting With Inbound Leads7分钟

Connecting With Leads Based On Trigger Events and Common Connections5分钟

Moving to the Explore Phase15分钟

Why Do You Need a Qualification Framework?3分钟

Starting an Exploratory Call5分钟

Exploring a Prospect's Goals and Challenges5分钟

Motivating a Prospect to Take Action5分钟

Ending an Exploratory Call9分钟

Why Should You Personalize Your Sales Presentations?3分钟

Creating a Personalized Sales Presentation3分钟

Recapping What You've Learned from Previous Sales Conversations7分钟

Suggesting Ways to Achieve the Buyer's Goals4分钟

Helping the Buyer Make the Decision7分钟

3 个练习

Earning the Attention of Today's Empowered Buyer20分钟

Understanding the Buyer's Context20分钟

Delivering Personalized Sales Presentations20分钟

审阅

4.7

118 条评论

5 stars
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2 stars
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来自SALES TRAINING: BUILDING YOUR SALES CAREER的热门评论

由 RP 提供May 17, 2020

The course is really understandable, I loved the mentors with vivid personalities, and their way of teaching is excellent. Thank you very much.

由 JN 提供Oct 6, 2020

I love this course. It's very informative and I feel like I've gained a lot from it. It was worth the time.

由 TO 提供Sep 19, 2020

The course has been so helpful, it opened my eyes to so many things I didn't know which can be a turning point.

由 SM 提供Jun 17, 2020

It was a very deep and useful course as it deals with every possible situation that one can face in sales either B2B or B2C. Great learning experience.

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关于 Sales Training for High Performing Teams 专项课程

This specialization is intended for sales professionals at any point in their career, whether they're just starting to apply for sales jobs or leading a global sales organization. Each course follows a sales career progression, from just getting started, to mastering sales, managing sales, and executing an overall business strategy. No matter where you are in your career, this specialization will give you a new perspective on what it's like to be a sales job seeker, individual contributor, manager, and executive.

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Sales Training: Building Your Sales Career

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