Chevron Left
返回到 Business Intelligence and Competitive Analysis

学生对 新泽西州立罗格斯大学 提供的 Business Intelligence and Competitive Analysis 的评价和反馈

4.4
180 个评分

课程概述

By the end of 2019, it is clear that American Airlines (AAL), the world’s largest airline group and a SP500 company, is in trouble. With the growth rate of its stock price ranked at the bottom of all major US airlines and going in the opposite direction from the SP500 index, AAL needs to find out what is going on, and how to turn the company and its stock price around. Addressing the challenge faced by AAL may well be a large-scale management consulting project. To start, business intelligence and competitive analysis (or competitive intelligence for short) is required to discover the problems and opportunities for the company which lay the foundation for the turning-around strategies. In this course, you will gain the knowledge and skills to combine data, analytics models and visualization tools for effective and efficient competitive intelligence. Upon completion of the course, you should be able to conduct competitive intelligence on companies of your choice as a management consultant. Note: To gain hands-on experiences in competitive intelligence via data analytics, you need to get into action. To this end, this course utilizes an external website (free) for you to practice the skills learned....

热门审阅

MR

Sep 21, 2020

It was an excellent Course. We all can have the data and different ratios from System and logs. But This course is a guideline on how to use it. Which ratios are more important to focus on.

SB

May 10, 2021

Decent course for those who wanted to learn the competitive analysis between companies and industries across various countries.

筛选依据:

1 - Business Intelligence and Competitive Analysis 的 25 个评论(共 35 个)

创建者 Michael T M

Sep 3, 2020

创建者 SREERAG R S

Jul 8, 2020

创建者 Bhavya B

Sep 28, 2020

创建者 Monzur M K R

Sep 22, 2020

创建者 satish b

May 11, 2021

创建者 Matthew W

Oct 7, 2020

创建者 Justin M

Oct 28, 2020

创建者 José A

Jul 27, 2020

创建者 CaSerran S

Oct 13, 2020

创建者 Afsana I

Jan 20, 2021

创建者 Mohammad T

Jan 6, 2021

创建者 Subramani Y

Mar 5, 2021

创建者 Josué M

Oct 13, 2020

创建者 Wim P

Sep 27, 2020

创建者 Ajay K S

Apr 9, 2021

创建者 MAHMOUD R M K

May 9, 2021

创建者 Baiyun C

Jun 16, 2022

创建者 SAMYAK K S

Sep 24, 2021

创建者 Lamis A T

Jun 11, 2021

创建者 DHIRAJ P

Oct 31, 2021

创建者 jose l M

May 31, 2021

创建者 LINDA N B A

Apr 8, 2021

创建者 Elmer J C F

Nov 19, 2021

创建者 Gonzalo M T M

Oct 16, 2021

创建者 Yaroslav K

Feb 23, 2022