Understand how channel management and retailing can improve performance in your business. Nowadays, a distribution strategy is part of the DNA of many companies and a correct channel management is key for the success of your product. Distribution plans need to be prepared for the long run, combining the following main areas: company profile, portfolio structure and price positioning, go-to-market policy, trade and retail marketing, e-commerce and global retail management.
- 5 stars64.58%
- 4 stars23.48%
- 3 stars8.46%
- 2 stars2.11%
- 1 star1.34%
来自CHANNEL MANAGEMENT AND RETAILING 的热门评论
an apt articulated piece.very structured and real time examples are very good.geat reads too.
curated time very comfortable.actually enjoyed doing it.
it was a really a great and useful course to do. Enjoyed the way the explain the things and specially the interaction with industry expert
Enter the exciting and complicated world of Retail Management. the course material and instructors are good.
Very comprehensive overview of the core concepts of channel management and retailing. Great use of graphics and the interviews with the industry experts were eye-openers. Phenomenal course altogether.