What is innovation management? How do firms bring in new business models and get new products and services to the market? Go on a nine-week journey through innovation management concepts, theories of idea generation, selection, strategy formulation and implementation in this MOOC in Innovation Management. In it, you will also learn the tools for implementing innovation projects yourself.
- 5 stars74.40%
- 4 stars21.70%
- 3 stars3.14%
- 2 stars0.33%
- 1 star0.39%
I get very great pleasure from all lessons, quiz and tests. Thanks to all lectures, Rotterdam Management School and Erasmus University. Strongly recommend to all new participants.
Course was very useful for me. I learnt a lot about how innovation and creativity can be enhanced at the work place and how to effectively communicate it through diverse teams.
Very useful approach of innovation systems and management, but I miss more examples of framework and "how to". Afterwards is a good course and it worths for learning innovation systems.
Very interesting and intuitive course, highly recommend to anyone starting at the topic or to refresh some concepts in Innovation Management, great insights and very good videos