This course provides you with the skills to optimize your social media marketing efforts. Learn to evaluate and interpret the results of your advertising campaigns. Learn how to assess advertising effectiveness through lift studies and optimize your campaigns with split testing. Understand how advertising effectiveness is measured across platforms and devices, learn how to evaluate the ROI of your marketing, and master how to communicate your social media marketing results to others in the company.
Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media.
- 5 stars88.94%
- 4 stars9.18%
- 3 stars0.89%
- 2 stars0.48%
- 1 star0.48%
来自MEASURE AND OPTIMIZE SOCIAL MEDIA MARKETING CAMPAIGNS的热门评论
A very complete course with the new trends and news of digital marketing. We provide ourselves with tools and advice that make our work an experience of creativity and personal growth. Thanks a lot!
Anke Audenaert is an excellent instructor, always well prepared to break down all concepts into simple, memorable and easy to understand blocks of a bigger and interesting story.
Very, very good course. I learned so much which can I apply in my future plans to increase my outcome and also it gave me a lot of information which will help me in my campaigns.
This course was the most challenging of them all. There were a lot of math word problems in the first module and math was never a strong point for me in college. Overall, very informative course.
关于 元社交媒体营销 专业证书
Can I receive university credit for completing this course?