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Learner Reviews & Feedback for Social Media Management by Meta

4.9
stars
4,745 ratings

About the Course

This course equips you with critical content creation and management skills. You’ll learn how to create effective social media posts and how to create a strong brand to help you build a social media presence. You’ll also learn how to establish an ongoing process to manage your content. This includes setting up a content calendar, managing and moderating your posts, analyzing data for insights and iteration, and how to increase post effectiveness. You will end the course with real-world application of your skills through a content management project. By the end of this course, you will be able to: • Establish and manage a social media presence • Create a Facebook business page and an Instagram account for business • Understand how and why to create content for social media • Create a brand, tone, and voice for a social media presence • Manage a content calendar for your social media presence • Evaluate the performance of your content on social media to iterate and optimize the performance • Create a content calendar for your social media presence • Manage social media content using real world data This course is intended for people who want to learn how to create and manage a business presence on social media, including creating content, interacting and engaging with customers on social media and evaluating the results of different posts. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners already completed course 1 (Introduction to Social Media Marketing) in this program....

Top reviews

MY

Oct 15, 2023

The lecturer is very good at articulating the subject matter as well as the team made visually attractive content. I recommend everyone to take this course since the course gives you practical skills.

FF

Jan 23, 2021

Iam really happy I chose social media marketing as my course.they have very unique way of teaching and now I'm aware of so many different ways and tricks to grow on a business page. Thank you so much❤

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26 - 50 of 1,361 Reviews for Social Media Management

By Carina M d P

Dec 29, 2020

Great course and an equally excellent teacher! I learned a lot which is so much refreshing and inspiring, too. All the tools, insights, and learnings are what I'll bring when I finally land some gigs as a Social Media Manager. Or maybe pursue this career in Social Media Marketing later on. I am looking forward to exploring other interesting opportunities in this field aside from content writing or content strategy which I do now. Thank you, Coursera!

By Wissam s

Dec 17, 2020

This course is rich in valuable information and many examples that have contributed to consolidating the information

I recommend it to everyone who wants to enter the world of social media marketing

By Contreras M

Oct 27, 2020

Excellent course. Easy to understand for beginners and with a lot of practical information to apply. I really enjoyed it and learned how to manage social media basic communication for business

By Mushfiqur R S

Nov 20, 2022

Absolutely Amazing. The way they teaches is extraordinary. I can not thank Coursera enough to providing me the chance to complete this course. Thank You Coursera and Thanks to Meta.

By Ifunanya A E

Jun 29, 2023

The questions for the projects and quizzes are not easy to understand.

By Kayla M

Sep 28, 2021

Some valuable content but much of it assumes you've never even looked at social media -- so it's truly a beginner course. The peer-reviewed assignments are a waste of time; the feedback is not helpful at all. I try to give insight to the assignments I review, but I never get anything back besides "hi!" or "good!".

By Rurik A

Jan 4, 2022

VA MUY LENTO, EL TEMA DE LA BECA TARDA DEMASIADO ASI QUE NO PUEDO AVANZAR A UN BUEN RITMO, TUVE QUE ESPERAR DEMASIADO PARA QUE ARREGLARAN EL PROBLEMA CON LA SEMANA 3 Y POR ESO PERDÍ LA FECHA LIMITE ORIGINAL PARA LA ULTIMA (SUBI LA TAREA DE LA 3ER SEMANA, USTEDES DECIAN QUE ALGO FALTABA PERO EN LA APLICACION NO ME DEJABAN VER NADA DE LO QUE ESTABA PASANDO ASI QUE NO SABIA QUE HACER NI HABIA NADA QUE HACER, SI NO ME QUEJO EN REDES SOCIALES DE USTEDES, NO ARREGLAN NADA!) , EL VIDEO DE INSIGHTS DE INSTAGRAM NO MUESTRA LA INFORMACION QUE SE VE EN LA APLICACION EN REALIDAD, ESTAN TARDANDO DEMASIADO EN DARME MI CERTIFICADO DEL PRIMER CURSO ASI QUE A VER CUANDO! ME DAN EL DE ESTE, EN EL ARCHIVO DE GOOGLE DOCS LAS PROMOCIONES SE ESTAN PONIENDO EN EL GLOG CUANDO EN EL EXAMEN DICEN QUE ESTA EN EL SITIO LO CUAL SEGUN EL VIDEO DE ESTE! MISMO CURSO! NO ES LO MISMO EL SITIO QUE EL BLOG, SON DIFERENTES. EN RESUMEN USTEDES MISMOS TIENEN LA INFORMACION QUE NOS DAN HECHA UN DESASTRE, ME VA A COSTAR MÁS TIEMPO Y ESFUERZO PONERLO EN PRACTICA HACIENDOLO CON USTEDES QUE SIGUIENDO UN TUTORIAL DE YOUTUBE EL CUAL ES GRATIS E INMEDIATO Y ASI SU CERTIFICADO LA VERDAD, NO VALE LA PENA, NO VALE NADA.

By Julian J

Sep 4, 2023

Very disappointed. I am enrolled in the Meta Social Media Marketing Professional Certificate program, of which this course is a part of. I finished the first two courses of the program, but now I am unable to continue because the following courses have "no upcoming sessions available". That means that I now have to wait (for god know's how long, even Coursera cannot give me a timeframe) before I can continue with my coursework. This completely messes up my learning schedule and goals and interferes with the onboarding training of my new job. Very inconvenient and frustrating, especially since I enrolled for the entire program (!), not just an individual course. It is misleading that after enrolling for a program consisting of multiple courses, you are not guaranteed to actually have a spot in the sessions of those courses.

By Ismail L

Aug 3, 2023

I'm so disappointed I can't get my certificate even if I completed all the tests and passed them successfully, I found myself waiting for someone to review an assignment, this is really illogical, I passed all the quizzes I should have my certificate. I'm sorry for saying that but this certificate is unprofessional, not like Google certificate, Meta is still need to learn how to set a professional certificate

By Deleted A

Jul 19, 2022

Final quiz excel sheet filtering via dates had to be modified in order to filter out dates. I really need to go back over this section. The results on the quiz where less than favorable I will have to repeat I feel that it is that important

By Pranav S

Jan 8, 2022

Please provide certificate i invested my whole month in the course please provide a certificate :(

By Sandra K

Jun 14, 2021

I have found this course to be extremely valuable if somewhat advanced for me at this time. I had very little proficiency in social media applications or the more recent changes to office products (google docs, etc). It has been a bit of a challenge but was able to understand the material and keep up with the assignments. Having FB and IG business accounts related to my business interests would have helped to make the connection between theory and application, as hands on would have been more meaningful.

Didn't find student engagement process via discussion boards user friendly but that may speak to my level of competence rather than the course. Although, I have taken other online courses (Gale and Lynda, for example) and had no problem with with the discussion boards there.

Not sure that I fully highly competent in the application of the course content but will continue to keep learning and seeking opportunities to apply it now and once my business plans have been more fully articulated.

By Patma C

May 26, 2023

I recently completed an online course, and I am extremely grateful for the learning experience. It was truly an exceptional course. From the comprehensive content to the engaging delivery, every aspect of the course was meticulously crafted to ensure a truly enriching experience. The instructors demonstrated a remarkable depth of knowledge and an innate ability to communicate complex concepts with clarity and enthusiasm. The course structure was thoughtfully designed, offering a perfect blend of theoretical foundations and practical applications. The interactive exercises, case studies, and real-world examples further enhanced the learning process, enabling me to grasp and apply the concepts effectively. The course platform was user-friendly, providing seamless navigation and access to valuable resources, including forums and supplementary materials. Moreover, the prompt and helpful support from the course administrators further amplified the overall experience.

By Virnabe P

Oct 30, 2023

I recently completed the Social Media Management course on Coursera and was thoroughly impressed. The course covered a wide array of social media topics, from basics to advanced strategies, keeping the content up-to-date with the latest trends. What truly stood out were the engaging activities and assignments, offering hands-on experience and practical skills. The peer discussions and feedback on the course forum enhanced the learning experience, creating a strong sense of community. The course materials, including recommended readings and quizzes, were well-structured and informative. In summary, the Social Media Management course on Coursera is a fantastic learning journey. It provides both a solid foundation and practical experience in social media management. Whether you're a marketing professional or simply interested in the subject, this course is a top choice for advancing your skills and knowledge in this dynamic field. Highly recommended.

By Alessandro P

Mar 24, 2021

I have no doubt this is one of the best up to date course on social media management out there. Anke is an outstanding tutor and a professional marketer.

This course is packed full of precious advice, best practice and proven procedures to create content and to manage it, using Facebook and Instagram insight and Excel files. You will learn how to organize your content and how to create a content calendar.

In addition, there are further reference links where you can go in depth in any of the subject.

Above all, this course pushes you to take action; since the begin you can use your own business to complete your assignments to create your content calendar and start to publish.

However, if you don't know anything about inbound marketing, buyer persona, KPIs , I invite you to have a look at the full specialization and start doing the first course.

By Adam A M

Mar 26, 2023

I recently completed the Social Media Management course and I highly recommend it to anyone looking to improve their skills in this field. The course provided a comprehensive overview of social media platforms and their unique features, as well as best practices for creating and implementing effective social media strategies. The instructor was knowledgeable, and engaging, and provided practical examples that were relevant to real-world scenarios. I appreciated the hands-on exercises that allowed me to apply what I learned in a practical way, and the feedback provided by the instructor helped me to refine my skills even further. Overall, I found this course to be well-organized, informative, and highly valuable for anyone looking to build their expertise in social media management.

By Khetrabasi S

Apr 22, 2022

What are the best ways for sharing and posting reviews on social media? For starters, you’ll need to do more than just copy and paste text from your Yelp businessOpens in a new tab page or upload screenshots of your latest 5-star rating on Google My BusinessOpens in a new tab

When posting customer reviews on social media, think of the reviews that you have in the same way you think of your other digital marketing assetsOpens in a new tab. Before hitting “Post,” you must:

To help you with sharing customer reviews on social media, we gathered a list of tools you can use that will transform your best online reviewsOpens in a new tab into powerful social posts. 

By Nyan H A

Jan 6, 2021

That's great for very important for business to create content ideas and content calendar. Coursera is very good presentation for Facebook Social Media Marketing. Thanks a lot for learning with your!

Best Regards,

Nyan Htat Aung

By Michelle B

Apr 23, 2021

Excellent course. I already do have a background in social media from my work but I still learned quite a bit from taking this course and look forward to completing the others in order to learn my certificate. The materials were quite straightforward and the combination of videos and reading materials meant that I could stay on top of the work whether I was at my desk, traveling, or even working out (via using my phone). Enjoyed the projects as well as it's helped me hone my skills to improve at my job.

By Erika

Aug 21, 2023

Highly Informative SMM Course on Coursera

Rating: ⭐⭐⭐⭐⭐ (5/5)

The Social Media Marketing Course is a must for anyone seeking to enhance their understanding of SMM strategies and techniques. Its engaging content, practical approach, and experienced instructors create an unparalleled learning journey. By the time you complete the course, you'll feel equipped with the skills and knowledge to devise effective social media marketing campaigns in today's competitive digital

By Babette H Y

Mar 15, 2021

Excellent insights on staying on brand while managing social media for a business. I found the content calendar section challenging but really have come to appreciate how it helps the overall strategy to utilize social media platforms to the fullest and utilizing the best practices giving relevant and valuable content.

I really learned a lot in this course and it is helping tremendously already with the work I do in the social media marketing/management field.

By mohamedou a

Sep 14, 2021

The instructor (Anke) is just amazing. Very methodological, very organized. I really congratulate you on this very amazing design that you do for the courses. You love this, and we love you for uncovering the secrets of this field. I recommend this course to anyone who wants a course that combines both the theoretical knowledge and practical tips about social media marketing. Particularly, when the focus point is Facebook or Instagram as the channel.

By Caroline C

Nov 7, 2023

Taking this course taught me the basics of establishing social media presence by knowing the platforms, optimizing bio, creating a strong brand, making posts with key elements on appropriate social media platforms, creating a content calendar, managing content, and evaluating the performance of content on social media. I can say that this course is a must for everyone who wants to establish social media presence, either for personal or business use.

By CARLOS V R G

Aug 27, 2022

Excelente curso para aplicar a nuestros emprendimientos.

Herramientas para crear nuestra presencia en las redes sociales , la manera de hacerlo y monitorearlo.

No tenía experiencia en la creación de contenido ni cómo conectar con la audiencia.

Este curso ha sido creado para estudiarlo a nuestro ritmo, con presentaciones sencillas y amenas.

La instructora presentó los contenidos de forma clara y directa con material de muy alto valor.

By Joaquina C

Jan 13, 2023

I'm very happy to finish, it was very challenging. I had to translate the tests and table to be able to answer, uff! Thanks to Facebook, Cousera. Anke, with a fantastic didactic. the course was demanding, content and practical to give the necessary competence for brand management and social networks. Thank you! I'm on my way to being a great social media marketing professional. I will continue with the other courses.