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Learner Reviews & Feedback for Introduction to Social Media Marketing by Meta

4.8
stars
13,020 ratings

About the Course

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....

Top reviews

KM

Jun 15, 2023

Very good course from Meta. Very good teaching from Anke. Overall, an impressive course. I want to learn more from Meta. Thank you Meta for reaching out to the Youth in Africa. We are indeed grateful.

SA

Aug 25, 2022

I like the fact that the session are short yet very clear and to the point

The assignments are very helpfull and the peer to peer method helps see and understand more about different points of view

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326 - 350 of 4,070 Reviews for Introduction to Social Media Marketing

By Norberto T J

Apr 16, 2022

I like how detailed they provide us with the details and even the statistics of different social media platforms, their users and average time of use. Also, I appreciate the sample templates for reference that they have provided.

By Aqib Z

May 2, 2021

This was a very immersive and interesting course about social media marketing-- a lot of self-learning to be done on your own to really understand and put together into practice the technology into your own course and workflow.

By Richard P

Jan 1, 2021

Well pleased and satisfied with the content. The user friendliness and approach of the teaching was perfect for someone with no experience with SMM like me. Very good course. i have and will be recommending to others. Thank you!

By Chikwendu E

Oct 16, 2022

The course is indeed an amazing one. it was an eye opener for me. I learned a lot about social media platforms and how one can make the best out them business wise.

Many thanks to the Coursera community. KEEP UP THE GOOD WORK

By Yonela N

Oct 21, 2021

I enjoyed this course and has been an absolute refresher. I like how Anke describes and teaches it is very clear and comprehensive. Do yourself a favour and take the course sto kickstart your journey in Social Media Marketing.

By Sunil K Y

Sep 16, 2021

You may think that you already know about social media like me, but after doing this course I am missing a lot of things and I need to know that this course is enough to prove you Is. go ahead this is a very interesting course

By Amalia d G

May 10, 2021

Buenas tardes,

El curso me ha parecido muy bien organizado. Se hace fluida la información entre módulos y está muy bien estructurado.

Estoy muy contenta con él y he aprendido mucho en esta primera parte.

Muchas gracias por todo,

By Ayodele L

Dec 21, 2022

Thank you for the financial aid. I enjoyed this course, it was flexible to follow and very engaging, I've learnt so much!!!... I hope you can improve on the discussion platform, its not communicative and people barely use it.

By Sonja H

Dec 26, 2020

I really enjoyed this class! It has a clear and organized approach and I love that we have peer-graded assignments they were helpful with learning. Much better than another online marketing course I'm taking at the same time.

By Liz B

Nov 3, 2020

This gave great information that provided a solid foundation for understanding the basics of social media marketing and platforms. It was a good refresher for me, who has been doing social media marketing for a few years now.

By Azihan A

Dec 30, 2020

It was a fantastic experience learning for this particular subject and using coursera platform. Not only the subject offered its great, the platform, the lecture and the community was such an amazing entity in this program!

By Ma. R F

Dec 24, 2020

I truly appreciate the effort and time that Facebook and Coursera put up together to develop such a value-adding, comprehensive, and learner-friendly course. I am looking forward to the next courses. Thank you and stay safe.

By Joseph V E

May 26, 2021

It is an Introduction, so expect it to cover the basics and lay the foundations for the long and more complex journey ahead, and it did well in doing just that. Very Engaging and makes you look forward for the next courses!

By Sai

Nov 11, 2023

Absolutely loved this course. Anke's presentation was great. She felt just like a dear friend who is also a teacher. The quizzes and assignments kept me engaged throughout and never once did I feel bored and disinterested.

By BlackKat J

Aug 21, 2023

The course is structured and easy to follow. The instructor is knowledgeable and gave a touch of fun to each lesson. The topic is interesting and motivating. Having more than one try with a quiz is helpful and encouraging.

By Valery A Q

Sep 26, 2021

Excelente curso, es muy práctico y te dan datos actualizados de lo que acontece en el marketing digital. Es una herramienta importante para todo aquel que busca emprender su negocio o aumentar sus posibilidades de trabajo.

By Tomas G A

Dec 20, 2020

Por el tiempo que llevo realizando ya el curso, el cual es de 5 semanas... Me gustaría comentar que estoy sumamente satisfecho y que ha superado ampliamente mis expectativas, lo considero altamente recomendable y completo.

By Jan E L

Dec 10, 2020

A great way to open up yourself in the field of Digital Marketing, where you will learn the set ways to build and be ready for your business goals, with a very good mentor and discussion will help you hit & set your goals.

By Andrea P

Nov 9, 2020

Great introduction course! Very clear and the examples provided were very practical, so it was easier to understand and learn about the key concepts anyone needs to take into account when starting a career in social media.

By MARY E M

Nov 2, 2020

Very in-depth and helpful course. Anke, the instructor is really professional and passionate when teaching. I think it should be better if all the activities or projects should be put during the last week, not every week.

By Armaghan A

May 16, 2022

I'm going to give this course five stars because this course is design by a marketing specialist. The course content is very clear and understandable. I appreciate the hard work of Miss Anke Audenaert & The Coursera Team.

By Shapovalov A S

Oct 19, 2021

Спасибо большое! Этот курс позволил мне по новому взглянуть на социальные сети и то как с ними работать. Не даром говорят "Не сотвори себе кумира, но сотвори учителя" для меня этим учителем стал COURSERA. Спасибо большое!

By Marlet S H

Aug 16, 2021

Excelente curso, muy completo, te enseña desde lo básico y te ayuda a tener una línea en el proceso de aprendizaje que te ayuda a comprender fácilmente los pasos que debes seguir para volverte un experto en social media.

By Rhea M

Jun 29, 2021

The course is very instructional yet simple. I have no background in Marketing but the lessons are all relatable and give me a clear view of what social media marketing is. It is so helpful for me to start my new career.

By La J H

Jun 18, 2021

Great course! I enjoy how they present the learning material in transcript and video. I also like how they give multiple attempts to take the quizzes over and the section that we need to review, when an answer is wrong.