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Learner Reviews & Feedback for The Business of Product Management I by Advancing Women in Tech

4.5
stars
745 ratings

About the Course

Learn to excel in product management roles while learning directly from industry-leading product managers and real-world case studies from Amazon, Intuit, Procter and Gamble, Barnes and Noble, Whole Foods, Google, Twitter, Tesla, Dropbox, Eventbrite, Blue, Samson, Coffee Meets Bagel, Mixpanel, and more! Featuring expert product manager instructors including: * NANCY WANG, Head of Data Protection Services, Amazon Web Services; Founder and CEO, Advancing Women in Product * WAYNE DUSO, Vice President for Edge Computing, File Services, and Data Services, Amazon Web Services * ARUM KANG, Co-Founder & CEO, Coffee Meets Bagel * AMIR MOVAFAGHI, CEO, Mixpanel; former Global Head of Business of Operations, Twitter. Sponsored by AMAZON WEB SERVICES (AWS). This is the first of four courses in the ACE Recommended Real-World Product Management Specialization. When you complete all four courses, you can earn up to 6 college credits....

Top reviews

RR

Dec 2, 2020

Fantastic course. I really enjoyed the interviews with industry experts. They were extremely insightful. The exercises and assignments were super useful and the templates made it easy to get started.

SS

Apr 4, 2021

I really enjoyed this course because it was a good balance between the lectures and assignments. Doing the assignments not only helped me increase my confidence but also helped me expand my thinking.

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51 - 75 of 406 Reviews for The Business of Product Management I

By Miracle S

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Jan 15, 2022

i had fun while taking this course. i started with no idea on what product management is about, and now? i have learnt so much and this is just the first course. yes, here were times i became lazy adn overwhelmed because it seemed everything was just so difficult to grasp and think about but i am glad i passed those stages. i am grateful for the quizzes, the assignments, the peer to peer grading and review because i learnt a lot from others and for this opportunity to learn from Nancy. she is the real deal. thank you!

By Vannessa R

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May 23, 2022

I didn't know what to expect but from the very beginning, this course has been detailed, organized and straight to the point. I feel I've learned so much in just a few weeks without HOURS of work. I'm confident in the skills I'm lerning and more excited for what's to come. I am understanding the product discipline so much more and my interest grows more with each video and assignment. It was also great to have guest lectures, inspiring PMs to be more than just numbers and data. Thanks, Nancy and AWIT!

By Elena B

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Jan 28, 2021

I really-really enjoyed this course and found myself being so excited that I wanted to learn faster than I had time for. The course covered a lot of material that I already knew, but I really liked that it walked us through the scope of product management step by step, introducing some techniques I wasn't aware of and building on top of the previous material. I also quite enjoyed the assignments. They were detailed enough to require actual work and time, which made the results very fulfilling.

By Bushra s

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Sep 27, 2023

This is such a amazing course! I have been doing product management for several years but this course refreshed lots of product concepts in the new light of doing business and what is more important for a product manger. I learnt a lot of new things and also loved the interview with Product and startup innovator on what is most important while building the product. Kudos to Nancy Wang for creating such a comprehensive and thoughtful course! I would love to take more courses form her.

By Yin M

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Mar 12, 2021

I really enjoyed this course. The course content is well structured, concise and on the point with many interesting real-world business cases as examples. Having had experience in product development, I find myself reflecting a lot on what I did right and what I did wrong on my past projects, and what I should do more and what I should avoid doing in future projects. There are not only principles that you should follow but also very practical tools that you can apply in your PM job.

By Joan Y X

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Dec 29, 2021

This course provides a wonderful exposure to the fundamentals of product management, and goes through detailed examples of skills that you will require to understand your customers (how do define target personas, map customer journeys), do competitive analysis (TAM/SAM/SOM market sizing, competitive benchmark) and invites speakers from reputable organisations. It was very useful! However, I do wish there can be more feedback and help given in completing the assignments.

By Monika J

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Oct 17, 2022

The course is amazing for beginners into Product Management field. It is well structured with enough details to understand the topic. Nancy's presentation is very good and clear. Her passion for this field and coaching appears very clearly in each session. The level of difficulty of most of the graded assignments and peer-graded projects is adequate. Especially the peer-grading concept is pretty cool. It gives near real-life experience of learning with others.

By Sindhu R

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Apr 15, 2023

Biggest takeaways for me were from the hands-on exercises. I have organically grown to the Product Management field from Firmware Programmer to SW programmer to SQ QA Head and to Product Management. This journey definitely helps me look at a product in and out but some of the processes followed by main stream PMs have been missing or not very clearly done -like all elements of Competitive analysis. All interviews in the course were helpful as well.

By Menna R

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Oct 23, 2021

This course was so insightful , Although am a product manager for 6 years now, but it connected the missing dots for me. our daily tasks as product managers that we thought it was kinda of distracting & ovelapping with every department ( development , sales , marketing , and client success ). But actually that's how it is , and with full understanding of this course, things became crystal clear .

Special thanks for Nancy Wang

By Luthufia S

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Nov 17, 2022

Being a developer, I was initially very apprehensive when I started this course. As the sessions progressed and I got to try on my hands in assignments i started to get a clear picture. Nancy's sessions are very engaging and the examples provided are exemplary for a practical understanding. The real world of product Management is very exciting. Thanks to this course, I can visualize myself in the world of Product Management.

By Maria A M

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Feb 2, 2021

Nancy is an amazing teacher, and the tasks and tests are fun and useful to really apprehend the content of the course.

Maybe the course could be even better if we could receive at least one qualitative feedback on our performance from Nancy or her team. Anyways I can understand how difficult this could be to implement, but It would really add a lot of value to the course

Can´t wait to see what is coming in the next module

By Mma A

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Oct 17, 2022

This was such a beautiful introductory course. I felt Nancy held my hand through it all.

Concepts that seemed alien and high-sounding previously were broken down and made easy to understand in such a remarkable way.

I felt a bit overwhelmed when i got to the stage of submitting my assignment on comopetitive analysis because it seemed so complex. But i was able to do it. Cheers to grit and the growth mindset. n

By Kamini P

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Jul 9, 2021

The modules are well organized and sequenced taking me through the basics of skills I should possess to be a product manager, both technical and soft skills.

While doing each of the exercise such as writing customer persona or customer journey, PRD, Elements of value, I got to have deeper insight of some of the products which I had for my own and as well as helped me improve while performing my job role as a BA.

By Alix C

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Jun 1, 2021

I've thoroughly enjoyed this course to better understand what a PM does, and start building the skills necessary to be effective. The assignments are relevant and help get the practice necessary to build those skillsets. Working through the homework helped me to evaluated some ideas for digital products I've been thinking of and assess their potential, who they would serve and how to acquire them as customers.

By robin

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Dec 31, 2020

A very good introduction to product management which covers the basics and some nice exercises. My only criticism is that some of the multiple-choice questions felt more like wordplay rather than testing our knowledge. Also, they ofter referred to companies or websites that might be popular in the US but I had never heard of, meaning I had to google the company in order to try and answer the question.

By Ihsan A

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Dec 12, 2021

I think the course challenges me in each of the chapters. The course pushes me to write the document not just watch the video. And, you should review peers and be reviewed by others which is good to realize what should you fix better in the future.

Overall, I think the course is super excited. As a become product manager, I got hands-on learning how product managers do in their day to day activities.

By Julia K

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May 11, 2023

Nancy, thank you! This is great course to learn new skills. I felt uncomfortable cause some tasks was really challenging for me, and I refused to do it because felt stupid. But desire to get this brilliant know-how and structure disciplined me to finish the course. I wish to have better, more qualitive feedback from my classmates, cause sometimes it felt like them did it just to finish the course.

By Florence O

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Oct 12, 2022

Thank you for the see one, do one segments, they really helped to solidify what I learnt. I particularly enjoyed the market sizing assignment as it was something different from what I knew, it was challenging yet fun. And the speeches from Arum and Amir gave me some sense of belonging that I can do it too because they started from somewhere like me.For me, the course is a solid 9/10. Thank you!

By Kayla-Anne L D L M

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Mar 15, 2024

I enjoyed the framework applied in this course and the fact that you got to get into the doing straight away. I have picked up tools from this course to use in my job already and it has encouraged me to think about problems in a real 360 manner, taking into account all business areas while putting the customer at the centre. Can't wait to get stuck into the next course in this specialisation!

By Hilary C

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Dec 25, 2020

Thank you Nancy for designing this course and it's a very helpful one with real-life experience from the practitioners in the industry. Working for an MNC surrounded by teams with no product background, it is very challenging to work on and excel new products. Have learned and solidified some of my product knowledge at work and will try applying these knowledge and frameworks to my daily job.

By Jacqueline K

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Apr 6, 2021

The Business of Product Management I was a great introductory course to PM. I enjoyed having assignments in which I could apply the information provided in the course to the product I am currently building. It has allowed me to really dive into my product and identify potential weaknesses I was not able to see before. Now I have some basic tools to strengthen my product and grow my business.

By Sergio L d S J

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Jul 15, 2021

This was an excellent course, I learn a lot about product management and how to keep in track to change my career to be a PM. The course gives a lot of insights that I can apply on my daily activities and improve my knowledge in this subject. Hope to keep learn more about PM in the next courses of this specialization.

Thanks to Coursera and AWIP to provide this amazing content to us!

By Ashkhen A

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Jul 31, 2022

Thank you very much for this course. I really liked your teaching method. It was very pleasant and easy, because you created such an atmosphere where, while studying, you could relax and enjoy the process. After completing this course, I am going to participate in the next and gain knowledge. I am sure that soon I will be able to achieve my career goals with your help.

By Emma K

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Jun 26, 2021

Excellent course with a lot of good insights about how to excel in being responsible for a product and I do highly recommend this course. I also appreciated Nancy having such an honest, genuine and intelligent way in teaching these insights which makes the course even greater.

My level is I´m new to the PM role but having worked in an agile organization for some time.

By Simona D

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Jan 11, 2022

Great information from industry professionals! I really enjoyed hearing from founders from other companies and getting insights from them. I thought some of the assignments such as the competitor analysis were a bit too tedious, maybe in the future the assignments can be more bite sized. Overall I really enjoyed this course and am looking forward to the second one