Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying.
提供方


课程信息
Some familiarity with software development and product management is helpful, but not required.
对员工进行热门技能培训能否为您的公司带来益处?
体验 Coursera 企业版您将学到的内容有
How to create the actionable focus to successfully manage your product
How to focus your work using modern product management methods
How to manage new products and explore new product ideas
How to manage and amplify existing products
您将获得的技能
- Product/Market Fit
- Product Management
- Design Thinking
- Innovation Pipeline
- Lean Startup
Some familiarity with software development and product management is helpful, but not required.
对员工进行热门技能培训能否为您的公司带来益处?
体验 Coursera 企业版提供方
授课大纲 - 您将从这门课程中学到什么
Achieving Focus and #Winning
Using Today's Product Management Methods
Exploring a New Product Idea
Amplifying an Existing Product
审阅
- 5 stars77.18%
- 4 stars18.93%
- 3 stars2.78%
- 2 stars0.54%
- 1 star0.54%
来自DIGITAL PRODUCT MANAGEMENT: MODERN FUNDAMENTALS的热门评论
Well designed content covering all important aspects of the Digital Product Management. Loved the fact that the content was delivered by industry experts who are actually practicing what they teach.
I liked the course content, even though i do not work - yet - with product. It gave me a good overview of what to expect in the near future, when i expect to be able to put the knowledge into action.
I really enjoyed this course! The content was interesting and relevant and excellently delivered by Alex Cowan in the videos. I'm looking forward to working through the rest of this Specialization
I'm so happy to receive this certificate in Digital Product Management Modern Fundamentals and with the skill acquire, it will enable me to improve my working ability at my jobsite. Thanks a lot
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